Now that I have presented you with the mantra, Everything I do positions me, and a follow-up mantra, Everything I do positions my company, let’s look at the flip side: Everything I don’t do positions me. Reflect on this for a moment. It’s not only what you do…it is also what you don’t do or neglect to do that can work against you and position you in a negative way with other people. For many, it’s a habit, to say something and not follow through. What will people think of you if you repeatedly make the same statement every time you see them and never follow through? “Let’s do lunch” seems to be the most common of phrases. If you see me five times within one year, and say that to me every time you see me, what will I begin to think about you? “She says it but she won’t act on it.” That speaks to your character. Whatever you say, deliver on the promise. It will position you more powerfully as someone who follows through and honors commitments. And isn’t that the sign of a true professional?